The Spark

The Quip Co. started as a design-led response to a wildly inappropriate suggestion from a mansplainer who pitched... adult content—with himself as co-star. Instead, I turned that absurd moment into a brand that mocks outdated attitudes with sharp design and sharper wit.

The Idea

Print-on-demand merch with attitude. Every design uses clean, typographic layouts and a deadpan tone to call out the nonsense—with just enough polish to keep it stylish.

Execution

I designed everything: shirts, totes, postcards, and prints. I built and managed the Etsy storefront, created launch visuals, and used MidJourney to explore concept directions for select pieces.

Why It Matters

This project shows how I turn real moments into design that lives in culture—not just commerce. Voice, design, product, and platform—all from the ground up.